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Co-hosts Brad Forsythe & Ray Schilens interview Stephen Schochet, author of Hollywood Stories: Short, Entertaining Anecdotes About the Stars and Legends of the Movies! In order to entertain his customers, professional Hollywood tour guide Stephen Schochet began to research and tell little vignettes about stars, movies, directors, producers , etc. The anecdotes got such a positive response that Schochet reasoned they could be told in other mediums. His new book Hollywood Stories: Short, Entertain

Co-hosts Brad Forsythe and Ray Schilens interview Alex Ben Block, Senior Editor of The Hollywood Reporter. Award-winning entertainment industry journalist, author, commentator and talk show host Alex Ben Block is Senior Editor of The Hollywood Reporter and lead editor on the book, “George Lucas’s Blockbusting,” published to great acclaim in January 2010. Block is also show business historian for Hollywood Today and a regular contributor to The Advertising Show, a nationally syndicated radio

Co-hosts Brad Forsythe and Ray Schilens interview Alex Ben Block, Senior Editor of The Hollywood Reporter. Award-winning entertainment industry journalist, author, commentator and talk show host Alex Ben Block is Senior Editor of The Hollywood Reporter and lead editor on the book, “George Lucas’s Blockbusting,” published to great acclaim in January 2010. Block is also show business historian for Hollywood Today and a regular contributor to The Advertising Show, a nationally syndicated radio

Co-hosts Brad Forsythe & Ray Schilens interview Jeremy Kent, The Advertising Show's London correspondent and CEO of The Brand Counsel, an integrated agency providing clients with advertising and PR support across the globe. The agency specialises in producing creative work that can be executed for simultaneous on and off-line campaigns. The company was founded in early 1999 and has achieved remarkable growth with early client wins including the BBC, Boehringer Ingelheim, Kraft Foods, and Teache

Co-hosts Brad Forsythe and Ray Schilens interview Rachel Botsman writer, consultant, and speaker on the power of collaboration and sharing, and on how it can transform business and the way we live. She received her BFA (Honors) from the University of Oxford, and undertook her postgraduate studies at Harvard University. She has consulted to businesses around the world on brand and social innovation strategy. As a former director at the William J. Clinton Foundation, she spearheaded major public-p

Co-hosts Brad Forsythe and Ray Schilens interview Jeff Klein, CEO of Cause Alliance Marketing. At Cause Alliance Marketing, Jeff designs and facilitates collaborative cause-related marketing programs. He currently serves as President of the Conscious Capitalism Alliance and Conscious Capitalism, Inc.—a nonprofit dedicated to “liberating the entrepreneurial spirit for good” co-founded by John Mackey, CEO of Whole Foods Market. Jeff was one of the visionaries and driving forces behind Private Musi

Co-hosts Brad Forsythe and Ray Schilens interview Katharine T. Carter, Art Consultant and Author, Accelerating on the Curves: The Artist's Roadmap to Success. One could aptly describe Katharine T. Carter as a “disarming dichotomy of Southern gentility and New York brass.” This duality, and an insistence on purposeful hard work and no-nonsense practicum has served her well in all her endeavors, past and present - professional photographer, successful New York City painter, small business o

Co-hosts Brad Forsythe & Ray Schilens interview Kevin Smith, Principal of 360 Brand Machine—an innovative strategic marketing boutique. Kevin has 20 years of diverse automotive experience spanning retail, product design and development, business strategy and brand communications. Kevin has held Senior Vice President Strategic Planning Director positions at both JWT and Campbell-Ewald—two of America’s largest brandcom/consulting agencies serving Ford Motor Company brands (Ford, Lincoln, Jaguar, L

Co-hosts Brad Forsythe and Ray Schilens interview David Weigelt, co-author of Dot Boom: Marketing to Baby Boomers Through Meaningful Online Engagement . The leading authorities on the mature markets online, David Weigelt is the co-founder and partner of Immersion Active, the only Internet marketing agency in the United States focused solely on the baby boomer and senior markets. David has worked in the online marketing industry since 1995, crafting his expertise in developing ...

Co-Hosts Brad TForsythe and Ray Schilens interview legendary Art Director George Lois. George Lois is the most creative, prolific advertising communicator of our time. Running his own ad agencies, he is renowned for dozens of marketing miracles that triggered innovative and populist changes in American (and world) culture. In his twenties he was a pioneer of the landmark Creative Revolution in American Advertising. He introduced and popularized the Xerox culture; he created the concept and proto

Co-hosts Brad Forsythe and Ray Schilens interview Brian Halligan, co-author of INBOUND MARKETING: Get Found Using Google, Social Media and Blogs.He is also co-founder and CEO of HubSpot, Inc., an Internet marketing company dedicated to helping small businesses leverage the Internet to "get found" by qualified prospects and convert more of them into leads and customers. His blog,blog.hubspot.com, ranks as one of the world's top 100 marketing blogs, according toAdAge Magazine. Previously, Br

Co-Hosts Ray Schilens and Brad Forsythe interview Adrian Ott, author of The 24-Hour Customer. Ardian is also the CEO of Exponential Edge Inc was called “one of Silicon Valley’s most respected (if not the most respected) strategists” by Consulting Magazine. She is author of the forthcoming book, The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy.As a consultant, she has worked with some of the most innovative Fortune 500 and start-up companies in the world to

Co-Hosts Brad Forsythe and Ray Schilens interview legendary Art Director George Lois. The legendary George Lois is the most creative, prolific advertising communicator of our time. Running his own ad agencies, he is renowned for dozens of marketing miracles that triggered innovative and populist changes in American (and world) culture. In his twenties he was a pioneer of the landmark Creative Revolution in American Advertising. He introduced and popularized the Xerox culture; he created the conc

Co-hosts Brad Forsythe and Ray Schilens interivew Randall Stross, author of Planet Google. Randall also writes the New York Times column, “Digital Domain,” and is a professor of business at San Jose State University. He is the author of several books, including The Microsoft Way and eBoys. He lives in Burlingame, California. For entertaining advice join hosts Ray Schilens and Brad Forsythe for a lively and informative discussion. Podcast available for ...

Co-Hosts Brad Forsythe and Ray Schilens interview Lisa Gansky, author of The Mesh – Why the Future of Business is Sharing. Lisa is, at heart, a marketect and "impact junky" with a strong interest in breaking the edges of formerly happy business models and bringing together not-so-likely characters in the form of new offerings, teams and partnerships. As CEO, co-founder and chairman of Ofoto, Lisa drew on her entrepreneurial spirit and experience developing global web services. Lisa & the tea

Co-hosts Brad Forsythe and Ray Schilens interview Tim Arnold, consultant and founder of Possible 20. Arnold’s 35 years in the advertising and communications business defies definition. An agency president and multi-national board member; a regularly published columnist; a global account leader; a musician who’s produced numerous commercial tracks as well as the first GoDaddy.com Super Bowl TV commercial; director of global business development for a 135-office multi-national ...

Co-hosts Brad Forsythe and Ray Schilens interview Alex Ben Block, Senior Editor of The Hollywood Reporter. Award-winning entertainment industry journalist, author, commentator and talk show host Alex Ben Block is Senior Editor of The Hollywood Reporter and lead editor on the book, “George Lucas’s Blockbusting,” published to great acclaim in January 2010. Block is also show business historian for Hollywood Today and a regular contributor to The Advertising Show, a nationally syndicated radio p

Co-hosts Brad Forsythe and Ray Schilens interview Howard Bragman, Author of Where’s My Fifteen Minutes: Get Your Company, Your Cause, or Yourself the Recognition You Deserve. Howard has been a communicator, educator, entrepreneur, writer and lecturer for more than two decades. Howard founded a strategic media and public relations agency, Fifteen Minutes, in 2005, which represents a broad yet focused client base in a diverse range of areas: personality, corporate entertainment, ...

Co-hosts Brad Forsythe and Ray Schilens interview Pam Horan, President of the Online Publishers Association (OPA). Pam was appointed President of the OPA in June 2006 after having served as VP of Marketing and Membership for two years. Prior to joining the OPA, Pam worked at Zinio Systems Inc. where she was the vice president of marketing and oversaw the marketing and distribution partnerships for the digital magazine publishing system.

 Before her time at Zinio she ...

Co-Hosts Ray Schilens and Brad Forsythe interview Jay Greene, author of Design is How it Works. For more than two decades, Jay Greene has written about some of the most important companies, business trends and top executives in the world. From 2000 to 2009, he served as BusinessWeek’s Seattle bureau chief, overseeing the magazine’s coverage in the Pacific Northwest, which gave Greene the opportunity to cover design just as it was emerging as a one of the key business strategies of the 21st Centu