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<itunes:subtitle>The Advertising Show</itunes:subtitle>
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<description>A weekly podcast focusing on advertising, marketing, branding, traditional media, digital and new media alternatives, sales and customer relations. Co-hosted by Brad Forsythe and Ray Schilens, the show features guest interviews with national and international industry leaders. The program highlights late breaking industry news and discusses advertising issues, marketing trends and contemporary brand strategies. As advertising professionals, Brad and Ray have seen firsthand how companies struggle with developing a successful marketing and advertising program. The Advertising Show helps inform listeners to make more accurate decisions for their business in an educational and entertaining presentation.</description>
<itunes:author>Brad Forsythe and Ray Schilens</itunes:author>
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<webMaster>Brad Forsythe and Ray Schilens</webMaster>
<pubDate>Fri, 30 Jul 2010 11:54:43 GMT</pubDate>
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			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/radio-program-guest-2010/</link>
			<title>Radio Program Guest 2010</title>
			<description>                                         Past Guests: 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001                                                      2010 Radio Guests                                                                                                                            Date                          Guest                                                August 15                                        Rafi Mohammed                           Author                           The 1% Windfall                                                             August 8                                        Steve Beck                           Senior Vice President of Strategy                           Organic                                                             August 1                                        Jim Joseph                           Author                           The Experience Effect                                                         ...

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			<pubDate>Thu, 29 Jul 2010 16:18:29 GMT</pubDate>
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			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/en/cms/67/</link>
			<title>Next Week's Guest</title>
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&lt;strong&gt;August 1, 2010&lt;/strong&gt;&lt;/p&gt;
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                        The Experience Effect&lt;br&gt;&lt;/div&gt;&lt;/div&gt;
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</description>
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			<pubDate>Mon, 26 Jul 2010 01:00:17 GMT</pubDate>
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		<item>
			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/en/cms/66/</link>
			<title>This Week's Guest</title>
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&lt;strong&gt;July 25, 2010&lt;/strong&gt;&lt;/p&gt;
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                        Kevin Daum&lt;/div&gt;
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                        Author&lt;/div&gt;
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                        ROAR!: Get Heard in the Sales and Marketing Jungle&lt;/div&gt;&lt;/div&gt;
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</description>
			<guid isPermaLink="false">http://www.theadvertisingshow.com/en/cms/66/</guid>
			<pubDate>Mon, 26 Jul 2010 00:59:15 GMT</pubDate>
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		<item>
			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/en/cms/1/</link>
			<title>The Advertising Show Home Page</title>
			<description>                                                                           The Advertising Show is America&amp;#8217;s only globally distributed weekly program focusing on advertising, media, marketing, sales and customer relations. The Advertising Show, co-hosted by Brad Forsythe and Ray Schilens, discusses advertising issues, marketing trends and strategies, and features weekly interviews with prominent industry experts. Join the caustically witty Forsythe and Schilens for a lively and informative program.                                                                                                                                                         Archived Shows Glossary of Advertising Terms               Advertising Talk Show Archives                                                                       Follow @TheAdShow on Twitter                                                                      Find The Advertising Show on Facebook                                          ...

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			<pubDate>Mon, 26 Jul 2010 00:58:12 GMT</pubDate>
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			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/en/cms/49/</link>
			<title>About the Program</title>
			<description>                       Sponsored by Advertising Age Magazine, The Advertising Show is              America's only globally distributed weekly program focusing on marketing, advertising, branding and media. The Advertising Show is streamed online beginning Sundays at 5:00 p.m. Eastern Time (9:00 p.m. GMT).                RSS feed is now available for the latest industry news and guest interviews. The Advertising Show is listed on over 60 online radio directories including Apple iTunes, Windows Media, Yahoo Podcasts, Open Media Network, GigaDial, Odeo, Podcast Alley, BlogFonk, Researcher.se and The Media Drop. The Advertising Show reaches a global audience with more than 25% of show listeners originating throughout Europe, Asia, South Africa, Oceana and South America.        REGULAR PROGRAM FEATURES:                           &amp;#8220;Weekly Featured Interview&amp;#8221; with prominent authors, ad agency executives, international marketing and branding consultants, media and business...

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			<pubDate>Thu, 10 Jun 2010 23:42:51 GMT</pubDate>
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		<item>
			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/en/cms/43/</link>
			<title>The Advertising Show Hosts</title>
			<description>&lt;table cellspacing=&quot;0&quot; cellpadding=&quot;0&quot; width=&quot;400&quot; align=&quot;center&quot;&gt;
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                        &lt;td colspan=&quot;2&quot;&gt;
                        &lt;div align=&quot;center&quot;&gt;&lt;img alt=&quot;Brad forsythe and ray schllens&quot; hspace=&quot;5&quot; src=&quot;/attachments/wysiwyg/850/Dani_ray_brad_color_correct.jpg&quot; /&gt;&lt;br&gt;
                        &lt;/div&gt;
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                        &lt;td class=&quot;guestinfo&quot; width=&quot;156&quot;&gt;&lt;br&gt;
                        &lt;a href=&quot;/en/cms/?45&quot;&gt;Brad Forsythe&lt;/a&gt; &lt;br&gt;
                        Co-Host&lt;/td&gt;
                        &lt;td class=&quot;guestinfo&quot; width=&quot;156&quot;&gt;
                        &lt;div align=&quot;right&quot;&gt;&lt;br&gt;
                        &lt;a href=&quot;/en/cms/?44&quot;&gt;Ray Schilens&lt;/a&gt; &lt;br&gt;
                        Co-Host &lt;/div&gt;
                        &lt;/td&gt;
                    &lt;/tr&gt;
                &lt;/tbody&gt;
            &lt;/table&gt;
            &lt;/div&gt;
            &lt;p align=&quot;center&quot;&gt;&lt;a href=&quot;/en/cms/?46&quot;&gt;M. Bruce Abbott&lt;/a&gt;&lt;br&gt;
            Executive Producer&lt;/p&gt;
            &lt;div align=&quot;center&quot;&gt;
            &lt;p align=&quot;center&quot;&gt;&lt;a href=&quot;/en/cms/?47&quot;&gt;Ariel Santillan&lt;br&gt;
            &lt;/a&gt;Senior Producer&lt;/p&gt;
            &lt;div&gt;&amp;nbsp;&lt;span style=&quot;text-decoration: underline;&quot;&gt;&lt;a href=&quot;http://www.theadvertisingshow.com/en/cms/1896/&quot;&gt;Varangi Vora&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;
            Associate Producer&lt;/div&gt;
            &lt;div&gt;&amp;nbsp;&lt;/div&gt;
            &lt;div style=&quot;text-align: center;font-size: 12px; &quot;&gt;&lt;span style=&quot;font-size: 12px; text-decoration: underline; &quot;&gt;&lt;a href=&quot;http://www.theadvertisingshow.com/en/cms/1891/&quot;&gt;Cabe Lindsay&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;
            &lt;div style=&quot;text-align: center;&quot;&gt;Associate Producer&amp;nbsp;&lt;/div&gt;
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			<pubDate>Fri, 04 Jun 2010 15:21:52 GMT</pubDate>
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			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/en/cms/1891/</link>
			<title>Cabe Lindsay</title>
			<description>&lt;div align=&quot;left&quot;&gt;
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            &lt;div&gt;&lt;strong&gt;Cabe Lindsay&lt;/strong&gt;&lt;br&gt;
            Associate Producer/The Advertising Show&lt;/div&gt;
            &lt;p style=&quot;font-size: 10pt&quot;&gt;&lt;span style=&quot;font-size: 10pt; font-family: Arial&quot;&gt;&lt;/span&gt;&lt;/p&gt;
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            &lt;p&gt;&lt;span style=&quot;font-size: 12pt&quot;&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;Cabe
            Lindsay is a multi-disciplinary designer with 10 years professional experience
            in graphic design, copywriting and broadcast media production. His relevant
            work history includes three years serving as Art Director and Marketing
            Director for firms in Montana and Texas. He is also the founder and director of
            Optimistic Realism, a creative boutique based in Austin.
            &lt;/span&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;
            &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
            &lt;div&gt;&amp;nbsp;&lt;/div&gt;
            &lt;div&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;Mr. Lindsay is currently a MA candidate in Advertising at The University of
            Texas, with previous postgraduate studies in MBA and Media Arts programs at The
            University of Montana. He currently holds a BA in Advertising from Michigan
            State University.&lt;/span&gt;&lt;/div&gt;
            &lt;/div&gt;
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            &lt;p&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
            &lt;/div&gt;
            &lt;p style=&quot;font-size: 10pt&quot;&gt;&lt;/p&gt;
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</description>
			<guid isPermaLink="false">http://www.theadvertisingshow.com/en/cms/1891/</guid>
			<pubDate>Fri, 04 Jun 2010 15:21:31 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/en/cms/1896/</link>
			<title>Varangi Vora</title>
			<description>&lt;div align=&quot;left&quot;&gt;
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            &lt;p&gt;&lt;a href=&quot;/en/cms/?43&quot;&gt;&amp;lt;back&lt;/a&gt;&lt;/p&gt;
            &lt;div&gt;&lt;strong&gt;Varangi Vora&lt;/strong&gt;&lt;br&gt;
            Associate Producer/The Advertising Show&lt;/div&gt;
            &lt;p style=&quot;font-size: 10pt&quot;&gt;&lt;span style=&quot;font-size: 10pt; font-family: Arial&quot;&gt;&lt;/span&gt;&lt;/p&gt;
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            &lt;p&gt;&lt;span style=&quot;font-size: 12pt&quot;&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;Varangi Vora is a recent Advertising graduate from The University of Texas at Austin. Before she started her career
            at the University of Texas at Austin, Varangi earned a Bachelors of Science in Visual
            Communication and Majored in Advertising photography from University of
            Madras/Chennai, M.O.P. Vaishnav College.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
            &lt;/div&gt;
            &lt;div&gt;
            &lt;p&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
            &lt;/div&gt;
            &lt;p style=&quot;font-size: 10pt&quot;&gt;&lt;/p&gt;
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</description>
			<guid isPermaLink="false">http://www.theadvertisingshow.com/en/cms/1896/</guid>
			<pubDate>Fri, 04 Jun 2010 15:20:39 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/en/cms/47/</link>
			<title>Ariel Santillan</title>
			<description>&lt;div align=&quot;left&quot;&gt;
&lt;table cellspacing=&quot;0&quot; cellpadding=&quot;0&quot; width=&quot;400&quot; align=&quot;left&quot;&gt;
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            &lt;p&gt;&lt;a href=&quot;/en/cms/?43&quot;&gt;&amp;lt;back&lt;/a&gt;&lt;/p&gt;
            &lt;div&gt;&lt;strong&gt;Ariel Santillan&lt;/strong&gt;&lt;br&gt;
            Senior Producer/The Advertising Show&lt;/div&gt;
            &lt;p style=&quot;font-size: 10pt&quot;&gt;&lt;span style=&quot;font-size: 10pt; font-family: Arial&quot;&gt;&lt;/span&gt;&lt;/p&gt;
            &lt;div&gt;
            &lt;p&gt;&lt;span style=&quot;font-size: 12pt&quot;&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;As Senior Producer for The Advertising Show, Ariel Santillan burst onto the scene in late 2008. Ariel is accountable for numerous critical tasks including guest scheduling and appearances, administration of the program&amp;#8217;s website as well as marketing and website promotion.&amp;nbsp; Ariel manages a majority of the research and content for the program. &amp;nbsp;Her remarkable passion and drive contribute significantly to the success of The Advertising Show.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
            &lt;/div&gt;
            &lt;div&gt;
            &lt;p&gt;&lt;span style=&quot;font-size: 12pt&quot;&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;Ariel is a graduate from The University of Texas at&amp;nbsp;Austin&amp;nbsp;and currently holds a&amp;nbsp;&lt;span style=&quot;color: black&quot;&gt;BS in Advertising&lt;/span&gt;.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
            &lt;/div&gt;
            &lt;div&gt;
            &lt;p&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
            &lt;/div&gt;
            &lt;p style=&quot;font-size: 10pt&quot;&gt;&lt;/p&gt;
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</description>
			<guid isPermaLink="false">http://www.theadvertisingshow.com/en/cms/47/</guid>
			<pubDate>Fri, 04 Jun 2010 15:12:03 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.theadvertisingshow.com/en/cms/1890/</link>
			<title>Ariel Santillan</title>
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            &lt;div&gt;&lt;strong&gt;Ariel Santillan&lt;/strong&gt;&lt;br&gt;
            Associate Producer/The Advertising Show&lt;/div&gt;
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            &lt;p&gt;&lt;span style=&quot;font-size: 12pt&quot;&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;As Associate Producer for The Advertising Show, Ariel Santillan burst onto the scene in late 2008.&amp;nbsp; Ariel is accountable for numerous critical tasks including guest scheduling and appearances, administration of the program&#8217;s website as well as marketing and website promotion.&amp;nbsp; Ariel manages a majority of the research and content for the program. &amp;nbsp;Her remarkable passion and drive contribute significantly to the success of The Advertising Show.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
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            &lt;p&gt;&lt;span style=&quot;font-size: 12pt&quot;&gt;&lt;span style=&quot;font-size: 10pt&quot;&gt;Ariel is a graduating senior at The University of Texas at&amp;nbsp;Austin&amp;nbsp;and will be receiving a &lt;span style=&quot;color: black&quot;&gt;BS in Advertising&lt;/span&gt; in the Spring of 2009.&amp;nbsp; A member of the Longhorn Band since 2005, Ariel is in her second year as a Section Leader for the Longhorn Band's color guard section. Her interests include attending festivals and local music venues, traveling and exploring diverse cultures.&amp;nbsp; She is enthusiastic about pursuing a career in the fast-paced advertising industry and plans to travel extensively prior to entering her field of choice.&amp;nbsp; Ariel is currently a member of the Texas Advertising Group (TAG), a student organization at The University of Texas that facilitates the relationship and continual conversation between advertising hopefuls and industry professionals.&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
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			<pubDate>Fri, 04 Jun 2010 15:02:48 GMT</pubDate>
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			<title>Business Partners</title>
			<description> The following are business partners with the Advertising Show.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     [return to top]    

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			<pubDate>Tue, 26 Jan 2010 19:18:51 GMT</pubDate>
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			<link>http://www.theadvertisingshow.com/radio-program-guest-2009/</link>
			<title>Radio Program Guest 2009</title>
			<description>                                Past Guests: 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001                                         2009 Radio Guests                                                                                                               Date             Guest                                   December 27                                         Donald Dell              Author              Never Make The First Offer                                                                           December 20                                         Alex Ben Block -- Part II              Contributing Editor              The Hollywood Reporter                                                                           December 13                                         Alex Ben Block -- Part I              Contributing Editor              The Hollywood Reporter                                                                           December 6                   ...

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			<pubDate>Sat, 26 Dec 2009 03:23:42 GMT</pubDate>
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			<title>Bruce</title>
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            &lt;p&gt;&lt;strong&gt;M. Bruce Abbott&lt;/strong&gt;&lt;br&gt;
            Executive Producer/The Advertising Show&lt;/p&gt;
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            &lt;span style=&quot;font-size: 10pt; font-family: Arial;&quot;&gt;Can music drive creative? In a big way, because understanding the tone, rhythm and beat is a big part of Bruce&#8217;s DNA and has given him a creative edge in developing several award winning broadcast campaigns for RADIO LOUNGE.&lt;br&gt;
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            As Creative Director and Partner of &lt;a title=&quot;Radio Lounge - A Direct Response Radio Advertising Agency&quot; target=&quot;_blank&quot; href=&quot;http://www.radioloungeusa.com&quot;&gt;RADIO LOUNGE a direct response radio advertising agency&lt;/a&gt;, music is not his only strong point. Bruce has spent more than fifteen years in the broadcast industry as a major market radio personality, both terrestrial and satellite, as a creative services director, in addition to operations and marketing. With a BBA from The University of Houston, a Master&#8217;s degree in Advertising from The University of Texas in Austin, and Certified Radio Marketing Consultant status from the Radio Advertising Bureau, Bruce has honed his skills in common sense branding strategies, marketing, creative concept development, multimedia and operations, and financial management.&lt;br&gt;
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            Bruce is also a highly sought after voice actor, with more than a handful of national radio and television spots to his credit. Behind the mic or in dealing with RADIO LOUNGE clients, Bruce&#8217;s outspoken personality and attitude help visitors to RADIO LOUNGE &#8220;feel the love&#8221;.&lt;br&gt;
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            Beyond the daily business at the RADIO LOUNGE studios, Bruce and his wife Shelley are also busy crafting the next generation of Abbott&#8217;s. Shane, now two years old has his own Fender Stratocaster (junior size) and a full blown DJ set up to crank out the best of The Wiggles. Living in Richmond Texas, just down the street from ZZ Top's drummer, the music is sweet and the future looks bright for Mom, Dad and the budding rock star.&lt;/span&gt;
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			<pubDate>Wed, 04 Mar 2009 17:17:26 GMT</pubDate>
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			<link>http://www.theadvertisingshow.com/en/cms/44/</link>
			<title>Ray</title>
			<description>                              &amp;lt;back        Ray Schilens        Co-Host/The Advertising Show                When Ray Schilens started in the business, tape splicing was an art form and you either nailed the entire production with the perfect take or you started from scratch. One thing that hasn&#8217;t changed since the days of analog recording is the creative behind the message.                As President and Partner of RADIO LOUNGE, a direct response radio advertising agency, Ray&#8217;s commitment to quality media content has earned him much respect by his contemporaries. Overseeing all facets of a broadcast production facility and an organizational creative think tank, Ray has vast experience in various areas of advertising, marketing and business leadership. Ray&#8217;s extensive background includes broadcast programming and creative services management in Detroit, Houston and Miami-Fort Lauderdale. Ray&#8217;s combination of creativity, dedication to quality, and his strength in client relationships...

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			<pubDate>Wed, 04 Mar 2009 17:14:29 GMT</pubDate>
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			<link>http://www.theadvertisingshow.com/en/cms/1069/</link>
			<title>Radio Program Guest 2008</title>
			<description>                              Past Guests: 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001                                         2008 Radio Guests                                                                                                               Date             Guest                                   December 28                                                        Michael Port              Author              The Contrarian Effect                                                      December 21                                                                                                George Lois - Part II                Legendary Art Director                Author, The Big Idea                                                                                            December 14                                                                                                            George Lois - Part I                  Legendary Art Director         ...

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			<pubDate>Mon, 29 Dec 2008 04:24:45 GMT</pubDate>
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			<link>http://www.theadvertisingshow.com/en/cms/17/</link>
			<title>Radio Program Guests 2001</title>
			<description>                               Past Guests: 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001                                         2001 Radio Guests                                   Date             Guest                                   December 29               Year in Review              Best of The Advertising Show                                   December 22             George Zimmer              Founder              The Men&#8217;s Wearhouse                                   December 15              Reed Byrum              Pres.-Elect              Public Relations Society of America              Greg Hassell              Houston Chronicle              John Beddow              Houston Business Journal                                   December 8             Bob Garfield              Columnist              Advertising Age                                   December 1             Bob Marberry              Web Development Guru              Group 7              Mark Inman  ...

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			<pubDate>Mon, 17 Nov 2008 21:21:12 GMT</pubDate>
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			<link>http://www.theadvertisingshow.com/en/cms/16/</link>
			<title>Radio Program Guests 2002</title>
			<description>                               Past Guests: 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001                                         2002 Radio Guests                                   Date             Guest                                   December 28             2002 Year In Review                                   December 21             Ellis Booker              Editor              B to B Magazine                                   December 14              Stuart Elliott              Advertising Columnist              New York Times                                   December 7              Marc Holland              Founder &amp; CEO              Sky Radio Network              Los Angeles, CA                                   November 30              Chip Walker              Creator              The New World Teen Study              Managing Director of Strategy              Wunderman              New York, NY                                   November 23             Sergio...

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			<pubDate>Mon, 17 Nov 2008 21:20:50 GMT</pubDate>
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			<link>http://www.theadvertisingshow.com/en/cms/15/</link>
			<title>Radio Program Guests 2003</title>
			<description>                               Past Guests: 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001                                         2003 Radio Guests                                   Date             Guest                                                                      December 27                          Bob Garfield              Columnist, Ad Review, Advertising Age Magazine              Year In Review                                                                                                  December 20                          Steve Yastrow              Author, Brand Harmony              President, Yastrow Marketing                                                               December 13                          Tom Hill              Author, TV Land to Go              Creative Director, Nick at Nite and TV Land                                                                                                  December 6                          Hank Kim      ...

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			<pubDate>Mon, 17 Nov 2008 21:20:08 GMT</pubDate>
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			<link>http://www.theadvertisingshow.com/en/cms/111/</link>
			<title>Radio Program Guests 2004</title>
			<description>                               Past Guests: 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001                                         2004 Radio Guests                                   Date             Guest                                                                      December 25             Special Year in Review Program Featuring Scott Donaton              Editor              Advertising Age Magazine              Special Year in Review Program Featuring Alex Ben Block              Editor              Television Week Magazine                                                                                                  December 18             Douglas Holt              Author              How Brands Become Icons                                                                      December 11             Wally Amos              Founder              Famous Amos Cookies                                                                                    December 4    ...

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			<pubDate>Mon, 17 Nov 2008 21:19:11 GMT</pubDate>
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			<link>http://www.theadvertisingshow.com/en/cms/280/</link>
			<title>Radio Program Guests 2005</title>
			<description>                               Past Guests: 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001                                         2005 Radio Guests                                   Date             Guest                                                                      December 25             Alan Deutschman              Senior Writer              Fast Company Magazine                                                                                    December 18             Jeff Bell              Vice President of Chrysler &amp; Jeep              Daimler Chrysler                                                                                    December 11             Robert Wong              Executive Creative Director              Arnold Worldwide                                                                                    December 4             Todd Peters              Vice President of Brand Management              Staples                                      ...

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			<pubDate>Mon, 17 Nov 2008 21:18:28 GMT</pubDate>
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