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28-Mar-08 9:00 AM  CST  

Jay Sears of ContextWeb, the Creators of ADSDAQ Platform, Updates Us On the Current State of Online Ad Exchanges and Talks About What is Yet to Come 

Co-host Brad Forsythe interviews Jay Sears, SVP of Strategic Products and Business Development at ContextWeb, the creators of the ADSDAQ Online Advertising Exchange.

Jay Sears is SVP Strategic Products and Business Development at ContextWeb, creators of the online advertising exchange ADSDAQ. Mr. Sears is responsible for bringing new products to market as well as developing key strategic relationships that drive audience and revenue acquisition.

Prior to joining ContextWeb, Mr. Sears was SVP Business & Strategy Development for EDGAR Online from 1997 to 2004 where he drove the strategy that took the company from an under $1 million entrepreneurial business to a publicly traded NASDAQ company. He created over 300 partnerships including ones with Yahoo!, The Nasdaq Stock Market and Microsoft. Prior to EDGAR Online, he served as VP Marketing for Wolff New Media, the subject of Burn Rate by Vanity Fair media columnist Michael Wolff. Mr. Sears regularly speaks at industry conferences such as Search Engine Strategies and CIMA and has been quoted in publications such as Jack Myers Report, MediaWeek, Inc Magazine and many others.

Mr. Sears received his BA in political science from Kenyon College in 1989.
 
For entertaining advice join josts Ray Schilens and Brad Forsythe for a lively and informative discussion.

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For additional information on this Advertising article, please contact:

Chris Forsythe

Source: The Advertising Show

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