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The Most Powerful Way to Influence Decision Making is Explained in a Fascinating Interview with Author Sally Hogshead

Co-hosts Brad Forsythe and Ray Schilens interview Sally Hogshead, creative director and author of FASCINATE: Your 7 Triggers of Persuasion and Captivation. Growing up with the last name Hogshead would give anyone an unconventional point of view. Today Sally is a creative director and author, developing ideas that help world-class brands to more

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The Advertising Show is streamed online beginning Sundays at 5:00 p.m. - Eastern Time (9:00 p.m. -GMT)

The Most Powerful Way to Influence Decision Making is Explained in a Fascinating Interview with Author Sally Hogshead

The Advertising Show is streamed online beginning Sundays at 5:00 p.m. - Eastern Time
(9:00 p.m. -GMT)